Strategic Planner – & Co., Denmark
Katrine started her career in strategic planning at Mullen Lowe Group in Ho Chi Minh City, Vietnam. Since then she has gone on to work with brand strategy from both the client and agency side in New York and Copenhagen. Today she is working as a Strategic Planner at & Co. – a part of The North Alliance network – with both Danish and global clients.
She has a MSc. in Business Communication and is a firm believer in solid human insight and a holistic understanding of the context in which a brand operates, as the foundation for effective and relevant brand storytelling.