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Grand Jury Spotlight Interview: Krzysztof Biedalak

Posted on February 21, 2018 by admin

New York Festivals 2018 TV & Film Awards Grand Jury represents 32 countries on 6 continents. Known for its powerhouse jury comprised of prominent international broadcast and film industry executives, NYF’s jurors are award-winners themselves and are passionate about excellence and innovation. Their reputation in diverse areas across all platforms provide each entry with the utmost of attention and make them qualified to select the World’s Best TV & Films.

NYF’s Grand Jury Perspective offers an intimate glimpse into the thought process and creative insights of the award-winning industry superstars who serve on the TV & Film Awards Grand Jury.

Grand Jury member, Krzysztof Biedalak, together with Piotr Wozniak, founded SuperMemo World in 1991. He served from 1991 to 1997 as SuperMemo World’s Vice President and Managing Director; responsible for finances and international marketing, courseware design, licensing, and … receiving heads of state. Since January 1998, Krzystof’s been at the helm as CEO and member of SuperMemo World’s Supervisory Board responsible for strategy and Financial Director at Vulcan Media, an associated PWN company. Supermemo World earned the 2016 TV & Film Awards Gold World Medal for”Olive Green,”  the first ever full feature interactive movie available online designed to teach English, combined with computer games.

 

New York Festivals: What are some of the tools you use to keep your audience?

Krzysztof Biedalak: Story, interaction and functionality. Since what we do at SuperMemo has always been e-learning, functionality is at the core of our products. We provide services and apps that let people learn effectively. Using a tool that allows you to reach your learning goals is motivating in itself. But it’s not very entertaining. We would all rather watch a good movie or read an interesting book than sweat over memorizing another 100 words in Chinese. That is why we have long strived at SuperMemo to introduce elements of story into our products and make them a part of the learning process. That’s how Olive Green was created, an action feature film with a script designed along the requirements of a course of English. On top of that we use interactions, like dexterity games, puzzles or decision points that challenge the user with alternative action threads. These helps keep viewers even more focused, entertain and help to achieve educational goals.

New York Festivals: What projects are on the horizon for you?

Krzysztof Biedalak: In terms of content I would love to continue the series started by Olive Green, which won the world gold medal at NYF TV & Film Awards in 2016. Right now, the Spanish sequel is most advanced but actual sequence may depend on business interest of investors that we are trying to attract. The new film would naturally come along with new ideas in interactivity. In terms of technology, I’m planning the use more and more artificial intelligence, including speech recognition and synthesis, natural language processing combined with access to translators and Internet databases. This shall ultimately lead to intelligent speech interface and conversational modules in our products for learning. Which means that our users will be able to easily find out knowledge and learn by conversing with our apps rather than by performing sequences of clicks, searches and edits before they actually start learning.


 

Grand Jury Spotlight: Elaine M. Brown

Posted on February 5, 2018 by admin

 

New York Festivals 2018 Television & Film Awards Grand Jury represents 32 countries on 6 continents. Known for its powerhouse jury comprised of prominent international broadcast and film industry executives, NYF’s jurors are award-winners themselves and are passionate about excellence and innovation. Their reputation in diverse areas across all platforms provide each entry with the utmost of attention and make them qualified to select the World’s Best TV & Films.

NYF’s Grand Jury Perspective offers an intimate glimpse into the thought process and creative insights of the award-winning industry superstars who serve on the TV & Film Awards Grand Jury.

Grand Jury member, Elaine M. Brown is a Daytime Emmy Award winning writer who has won multiple NY Festivals, Promax, CTAM Mark, and other industry awards. As HBO Creative Services VP, Elaine launched digital platforms targeting specific demographics and the in-house Special Markets agency, responsible for a variety of branded entertainment and affiliate marketing projects, including HBO Latino. Also a Creative Director at Showtime, Elaine is the author of two novels and a best-selling non-fiction book on leadership, published by Random House. She is currently Content Strategist and Producer for New World Image Group, a brand creative production company based in Atlanta.

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