Executive Vice President of Contact Planning – MERGE, Boston
Stephanie Rogers is Executive Vice President of Contact Planning at MERGE Boston, an integrated marketing services firm that combines vertical intelligence, technology and creativity to help healthcare and financial services clients solve complex business challenges. In this role, Stephanie oversees the Media and Analytics staff and contributes strategic direction to our clients. Her team pushes the boundaries of channel planning, combining audience insights, media, and analytics to optimize every point of contact between consumers and a brand.
Stephanie began her career at a technology startup in 1997, where she became immersed in digital marketing. She has studied the intersection of media, technology, and culture ever since, working at agencies including Hill Holliday, Digitas, and One to One Interactive. Her client experience includes AIG, Blue Cross Blue Shield, Liberty Mutual Insurance, CVS/pharmacy, The TJX Cos., General Motors, Nextel, and GlaxoSmithKline.