Winners Gallery

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Purpose Driven
McDonald's Classroom
  • Silver
  • Campaign Entry
  • PHILIPPINES
  • Leo Burnett Group Manila
  • McDonald's
Creativity for Positive Impact Purpose Driven
  • Raoul Panes - Chief Creative Officer/Lead Creative/Copywriter
  • Kat Limchoc - Executive Creative Director/Copywriter
  • Natalie Lam - Chief Creative Officer - APAC and MEA/Art Director
  • Adriano Matos - Global Executive Creative Director/Copywriter
  • Roz Patino - Creative Director/Art Director
  • Justine Racho, Arjohn Yabut, Lorenz Alajar - Creative Team Head/Digital Art Directors
  • Hannah Magno, Joel Libo-on, Mako Alonso - Copywriters
  • Paolo Gallardo, Abby Santos, Reu Fermin, Ciara Baello - Art Directors
  • Judy Medina, Rica Medina/Ricky Santiago/Anna Tomasetti - Account Management
  • Joy Santos - Chief Strategy Officer/Strategic Planning
  • Joel Limchoc - Director
  • Steve Vesagas - Film Producer
  • Margot Torres - Managing Director, McDonald's Philippines
  • Oliver Rabatan - Marketing Director, McDonald's Philippines
  • Fidel Balbieran - Senior Marketing Manager, McDonald's Philippines
  • George Tongol - LSM Consultant, McDonald's Philippines
  • Sophie Dellosa - LSM Consultant, McDonald's Philippines

2020 Winners

Environment and Sustainability
Skip The Rinse
  • Havas New York
  • Finish
  • Silver
Creativity for Positive Impact Environment and Sustainability
Activation & Engagement
TAIWAN
Lonesome Hotel
  • Inspire Activation
  • Hondao Senior Citizen's Welfare Foundation
  • Silver
Best Use of Medium Activation & Engagement
LOW BUDGET (<$100,000 USD)
PHILIPPINES
McDonald's Classroom
  • Leo Burnett Group Manila
  • McDonald's
  • Silver
Best Use of Discipline LOW BUDGET (<$100,000 USD)
Purpose Driven
PHILIPPINES
McDonald's Classroom
  • Leo Burnett Group Manila
  • McDonald's
  • Silver
Creativity for Positive Impact Purpose Driven
Health & Wellness
CANADA
Grown-up Problems
  • McCann Canada
  • Kids Help Phone
  • Silver
PRODUCTS & SERVICES Health & Wellness
GUERRILLA
UNITED ARAB EMIRATES
An Invitation to the Future
  • MullenLowe MENA
  • UAE Government Media Office
  • Silver
Best Use of Medium GUERRILLA
Government / Politics
UNITED ARAB EMIRATES
EMPTY PLATES
  • Saatchi & Saatchi MEA
  • UAE Government Media Office
  • Silver
PRODUCTS & SERVICES Government / Politics
Public Relations Strategy [NEW]
UNITED ARAB EMIRATES
EMPTY PLATES
  • Saatchi & Saatchi MEA
  • UAE Government Media Office
  • Silver
Best Use of Discipline Public Relations Strategy [NEW]
Travel & Tourism
NEW ZEALAND
Do something new, New Zealand
  • Special Group
  • Tourism New Zealand
  • Silver
PRODUCTS & SERVICES Travel & Tourism
Automotive/Vehicles
Lexus IS: All-In On Obsession
  • Team One
  • Lexus
  • Silver
PRODUCTS & SERVICES Automotive/Vehicles