EFFECTIVE PERSPECTIVE

EFFECTIVE-PERSPECTIVE
EFFECTIVE PERSPECTIVE WINNER’S SPOTLIGHT: GEOFFREY HANTSON
New York, NY August 01, 2019

Geoffrey Hantson, Chief Creative Officer for Happiness Belgium joins AME for this week’s Effective Perspective.  Geoffrey shares the inspiration behind this effective Best of Show and Regio..

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EFFECTIVE PERSPECTIVE WINNER’S SPOTLIGHT: ZULAY TOMASIELLO
New York, NY August 01, 2019

Zulay Tomasiello, SVP Group Strategy Director, McCann Health New York joins AME for this week’s Effective Perspective. Zulay shares the inspiration and insights behind this multi award-win..

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AME EFFECTIVE PERSPECTIVE WINNERS SPOTLIGHT: RICHARD YU
New York, NY August 01, 2019

Richard Yu / Regional Chief Creative Officer, ADK Greater China joins AME for this week’s Effective Perspective Winner’s Spotlight. Richard shares the inspiration behind this award-win..

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EFFECTIVE PERSPECTIVE: 2019 GRAND JURY ROUNDTABLE
New York, NY March 28, 2019

Stefanie Kuhnhen Managing Partner/Strategy Grabarz & Partner Germany: AME Awards: What stand out qualities are you looking for when judging this year and what attributes do trophy winnin..

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EFFECTIVE PERSPECTIVE SPOTLIGHT: ALESSANDRO PANELLA AND ALEXANDER SCHILL
New York, NY March 27, 2019

This week’s Effective Perspective Spotlight features an interview with Alessandro Panella (On Left) and Alexander Schill (On Right). Alexander serves as Global Chief Creative Officer for Service..

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EFFECTIVE PERSPECTIVE SPOTLIGHT ON: ZAK MROUEH
New York, NY March 26, 2019

This week’s Effective Perspective Spotlight features Zak Mroueh, CCO & Founder of Canada’s award-winning agency, Zulu Alpha Kilo. The 2019 AME Advisory Council member spent a few minut..

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EFFECTIVE PERSPECTIVE SPOTLIGHT ON ”PENNY GIVE BAG“
New York, NY March 26, 2019

Serviceplan’s “PENNY Give Bag” was in the spotlight  in 2018 earning both an AME Gold and Silver Award for supermarket retailer PENNY. Customers saved 10 Cents every t..

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EFFECTIVE PERSPECTIVE SPOTLIGHT ON “DEAD WHALE”
New York, NY March 25, 2019

“Dead Whale” Dentsu Jayme Syfu’s Game-Changing Effective Campaign Dentu Jayme Syfu‘s “Dead Whale” campaign for client Greenpeace Philippines scored a trium..

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EFFECTIVE PERSPECTIVE: SPOTLIGHT ON "COMMON GROUND"
New York, NY March 24, 2019

"COMMON GROUND" - 2018 AME PLATINUM AWARD: NORTH AMERICA - GOLD MEDAL WINNER  ALPHA ZULU KILO CANADA FOR  HARLEY-DAVIDSON CANADA The prestigious AME Platinum Award recognize..

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