Winners Gallery

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Purpose Driven (New)
The Ramadan campaign that didn't launch in Ramadan
  • Gold
  • Campaign Entry
  • UNITED ARAB EMIRATES
  • FP7 McCann Dubai and FP7 Riyadh
  • Jawwy
Creativity for Positive Impact Purpose Driven (New)
  • Dany Azzi - Executive Creative Director
  • Anis Zantout - Regional Digital Director
  • Mario Morby - Head of Planning
  • Jad Abdelkader - Account Director
  • Samar Abdelmalek - Account Manager
  • Nidal Bouhamdan - Senior Art Director
  • Khalid Zahran - Art Director
  • Hosam Mubarak - Head of Arabic Copywriting
  • Darine Maalouli - Agency Producer

2020 Winners

Promotion of Peace / Human rights
GERMANY
LIFEBOAT - The Experiment
  • SERVICEPLAN GERMANY
  • Sea-Watch
  • Gold
Creativity for Positive Impact Promotion of Peace / Human rights
Branded Content/Entertainment
Do What You Can't Jimmy Fallon
  • Starcom
  • Samsung Galaxy S10
  • Gold
Best Use of Discipline Branded Content/Entertainment
Branded Content / Entertainment
Do What You Can't Jimmy Fallon
  • Starcom
  • Samsung Galaxy S10
  • Gold
Best Use of Medium Branded Content / Entertainment
Events
Lexus UX: “Sole of the UX”
  • Team One
  • Lexus
  • Gold
Best Use of Medium Events
Promotion of Peace / Human rights
Backpack Graveyard
  • UNICEF
  • UNICEF
  • Gold
Creativity for Positive Impact Promotion of Peace / Human rights
Activation & Engagement
The Runaway Pub
  • VMLY&R
  • New Balance
  • Gold
Best Use of Medium Activation & Engagement
Creative Use of Technology
USA
Laugh Tracker
  • VMLY&R - Kansas City, MO
  • Tennessee Tourism
  • Gold
Best Use of Discipline Creative Use of Technology
SOCIAL MEDIA & SOCIAL VIDEO
AUSTRALIA
McPickle: our most successful social moment, without spending a cent
  • VMLY&R Sydney
  • McDonald's
  • Gold
Best Use of Medium SOCIAL MEDIA & SOCIAL VIDEO
Collaboration / Partnerships
CANADA
#PauseToRemember
  • Zulu Alpha Kilo
  • HomeEquity Bank
  • Gold
Creativity for Positive Impact Collaboration / Partnerships
SOCIAL MEDIA & SOCIAL VIDEO
CANADA
#UnravelHate
  • Zulu Alpha Kilo
  • Peace Collective
  • Gold
Best Use of Medium SOCIAL MEDIA & SOCIAL VIDEO