Winners Gallery

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Branded Content / Entertainment
The Hairy Tale
  • Silver
  • Campaign Entry
  • JAPAN
  • GREY Tokyo
  • Pantene
Best Use of Medium Branded Content / Entertainment
  • Jun Ogasawara - Senior Creative Director
  • Rui Nago - Executive Planning Director
  • Ken Mitani - Associate Creative Director
  • Katsuhiro Fujimoto - Interactive Art Director
  • Yukika Anan - Senior Copy Writer
  • Daijiro Yamakawa - Producer
  • Ryohei Ishizuka - Digital Producer
  • Sayaka Adachi - Senior Account Director
  • Hirohito Maruyama - Account Supervisor
  • Melissa Lim - Assistant Account Executive

2020 Winners

Creative Use of Technology
UNITED ARAB EMIRATES
ProtectSet
  • MullenLowe MENA
  • Mobily
  • Silver
Best Use of Discipline Creative Use of Technology
Branding
UNITED KINGDOM
Marmite, Brexit / Life of an Icon
  • OLIVER / U-Studio
  • Marmite
  • Silver
Best Use of Discipline Branding
Branding
AUSTRALIA
How one letter changed the game
  • Saatchi & Saatchi Australia
  • BankSA
  • Silver
Best Use of Discipline Branding
SOCIALLY CONSCIOUS CONTENT [NEW]
NEW ZEALAND
Meddle in the New Zealand Election
  • Special Group
  • Every Kiwi Vote Counts
  • Silver
Creativity for Positive Impact SOCIALLY CONSCIOUS CONTENT [NEW]
Environment and Sustainability
Where You Put Your Money Matters
  • the community
  • Bank of the West
  • Silver
Creativity for Positive Impact Environment and Sustainability
Government / Politics
UNITED ARAB EMIRATES
The World’s Tallest Donation Box
  • The Mohammed bin Rashid Al Maktoum Global Initiatives & MullenLowe MENA FZ LLC
  • The Mohammed bin Rashid Al Maktoum Global Initiatives
  • Silver
PRODUCTS & SERVICES Government / Politics
LOW BUDGET (<$100,000 USD)
UNITED ARAB EMIRATES
The World’s Tallest Donation Box
  • The Mohammed bin Rashid Al Maktoum Global Initiatives & MullenLowe MENA FZ LLC
  • The Mohammed bin Rashid Al Maktoum Global Initiatives
  • Silver
Best Use of Discipline LOW BUDGET (<$100,000 USD)
PUBLIC RELATIONS
UNITED ARAB EMIRATES
The World’s Tallest Donation Box
  • The Mohammed bin Rashid Al Maktoum Global Initiatives & MullenLowe MENA FZ LLC
  • The Mohammed bin Rashid Al Maktoum Global Initiatives
  • Silver
Best Use of Discipline PUBLIC RELATIONS
Government / Politics
UNITED ARAB EMIRATES
Double Moon
  • UAE Government Media Office & MullenLowe MENA
  • UAE Government Media Office
  • Silver
PRODUCTS & SERVICES Government / Politics
Activation & Engagement
UNITED ARAB EMIRATES
Double Moon
  • UAE Government Media Office & MullenLowe MENA
  • UAE Government Media Office
  • Silver
Best Use of Medium Activation & Engagement