New York, NY – June 27, 2024: Celebrating the AME Awards 30th anniversary of honoring advertising and marketing effectiveness, New York Festivals® announces the inaugural AME Greater China Awards Executive Jury.
The AME Greater China Executive Jury, composed of top Chinese agency and brand executives celebrated for their award-winning strategies, will judge this year’s entries. Recognized for their expertise in identifying creative campaigns that effectively solve marketing challenges, inspire action, and deliver measurable results, this esteemed panel truly sets the bar.
Handpicked from across Greater China, these creative strategists will evaluate entries across all categories in two rigorous sessions. The initial online session will determine the 2024 AME Greater China Awards shortlist, followed by a live panel session where winners will be selected through thoughtful deliberation.
“I’m extremely grateful to these industry leaders whose deep understanding of the role effectiveness plays will share their invaluable experience on the AME Greater China Executive Jury panel,” said Gayle Seminara Mandel, VP Executive Director, AME Awards & AME Greater China Awards. “Their award-winning reputation as honored creative strategists and their commitment to cutting edge campaigns that deliver tangible results ensure that the most creative and effective work is recognized and honored.”
AME Greater China Awards Executive Jury
- Jury President: Ida Siow, Senior Strategy Partner, Ogilvy Asia
- Alice Chou, Chief Creative Officer, Dentsu Creative
- Michael Dee, Chief Creative Officer, United Communications Group
- Yorf Guo, Chief Strategy Officer, BlueFocus Group
- Haibo Huang, Co-founder & CCO, Shanghai Tian Yu Kong Advertising Agency
- Joseph Lau, Global Head of Creative and Design, Guangdong OPPO Mobile Telecommunications Corp. Ltd.
- Elvis Lee, General Manager, BBDO Shanghai
- Kitty Lun, Director, Creative Shop Greater China, META
- Xiaobo MA, Chairman & Chief Strategy Officer, MOUNTAINS CONSULTING
- Selina Teng, Co-CEO, SG Group
- Akae Wang, Chief Creative Officer, Banana Balloon
- Heidi Zhang, Chief Strategy Consultation Officer, Publics Communications Group
View the 2024 AME Greater China Executive Jury.
The sessions of the AME Greater China Awards Executive Jury commence on July 10th, with the final live panel scheduled for July 28th at Shanghai Jiaotong University.
Each year the results of the AME Awards Jury sessions are parsed in the AME Report, an annual ranking report that honors outstanding agencies and brands from 30 countries. View the 2023 AME Report.
The 2024 AME Report, an annual two-tiered ranking report, will feature a special supplement dedicated to the top-scoring agencies and brands in awarded in Greater China.
The final deadline to enter the AME Greater China Awards is July 7th. Competition details, rules and regulations, categories, and additional information can be found on the AME website: Here.
About the AME Awards® for Advertising & Marketing Effectiveness™: Founded in 1994, the AME Awards honors international work that demonstrates ground-breaking solutions to challenging marketing problems. To earn a prestigious AME® Award, an entry must exhibit specific marketing goals and objectives accomplished through creative execution and strategic planning. Entries are judged by an international panel of top-tier c-suite marketers, media planners, strategy directors, and creative/strategic leaders.
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Entries to each of the competitions are judged around the world by panels of peers in their respective industries. For more information, go to www.newyorkfestivals.com.