2020 AME AWARDS WINNERS

Personal Care
UNITED KINGDOM
Viva La Vulva
  • AMVBBDO
  • Libresse
  • Best of Show
PRODUCTS & SERVICES
Promotion of Peace / Human rights
Backpack Graveyard
  • UNICEF
  • UNICEF
  • Regional Platinum – North America
Creativity for Positive Impact
Promotion of Health & Human Services
UNITED ARAB EMIRATES
Blood Unity
  • FP7 McCann Dubai
  • Donner Sang Compter
  • Regional Platinum – Middle East & Africa
Creativity for Positive Impact
Activation & Engagement
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Regional Platinum – Asia Pacific
Best Use of Medium
Personal Care
UNITED KINGDOM
Viva La Vulva
  • AMVBBDO
  • Libresse
  • Regional Platinum – Europe
PRODUCTS & SERVICES
Sponsorship
UNITED KINGDOM
Best Use of Discipline
Beverages
UNITED KINGDOM
PRODUCTS & SERVICES
Personal Care
UNITED KINGDOM
Viva La Vulva
  • AMVBBDO
  • Libresse
  • Gold
PRODUCTS & SERVICES
TV & CINEMA
UNITED KINGDOM
Viva La Vulva
  • AMVBBDO
  • Libresse
  • Gold
Best Use of Medium
Promotion of Health & Human Services
UNITED ARAB EMIRATES
Blood Unity
  • FP7 McCann Dubai
  • Donner Sang Compter
  • Gold
Creativity for Positive Impact
Promotions
UNITED ARAB EMIRATES
The Astronomical Sale
  • FP7 McCann Dubai
  • Mastercard
  • Gold
Best Use of Discipline
Purpose Driven (New)
UNITED ARAB EMIRATES
The Ramadan campaign that didn't launch in Ramadan
  • FP7 McCann Dubai and FP7 Riyadh
  • Jawwy
  • Gold
Creativity for Positive Impact
Promotion of Health & Human Services
CHINA
Breath of life
  • McCann Health China
  • GlaxoSmithKline
  • Gold
Creativity for Positive Impact
Public Relations
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Gold
Best Use of Discipline
Promotion of Peace / Human rights
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Gold
Creativity for Positive Impact
Activation & Engagement
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Gold
Best Use of Medium
Experiential Marketing
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Gold
Best Use of Medium
Promotion of Health & Human Services
UNITED KINGDOM
The Sending Machine
  • Publicis Sapient
  • First Love Foundation
  • Gold
Creativity for Positive Impact
Beauty Products & Services
Project #ShowUs
  • Razorfish
  • Dove
  • Gold
PRODUCTS & SERVICES
Collaboration / Partnerships
Project #ShowUs
  • Razorfish
  • Dove
  • Gold
Creativity for Positive Impact
Promotion of Peace / Human rights
GERMANY
LIFEBOAT - The Experiment
  • SERVICEPLAN GERMANY
  • Sea-Watch
  • Gold
Creativity for Positive Impact
Branded Content/Entertainment
Do What You Can't Jimmy Fallon
  • Starcom
  • Samsung Galaxy S10
  • Gold
Best Use of Discipline
Branded Content / Entertainment
Do What You Can't Jimmy Fallon
  • Starcom
  • Samsung Galaxy S10
  • Gold
Best Use of Medium
Events
Lexus UX: “Sole of the UX”
  • Team One
  • Lexus
  • Gold
Best Use of Medium
Promotion of Peace / Human rights
Backpack Graveyard
  • UNICEF
  • UNICEF
  • Gold
Creativity for Positive Impact
Activation & Engagement
The Runaway Pub
  • VMLY&R
  • New Balance
  • Gold
Best Use of Medium
Creative Use of Technology
USA
Laugh Tracker
  • VMLY&R - Kansas City, MO
  • Tennessee Tourism
  • Gold
Best Use of Discipline
SOCIAL MEDIA & SOCIAL VIDEO
AUSTRALIA
McPickle: our most successful social moment, without spending a cent
  • VMLY&R Sydney
  • McDonald's
  • Gold
Best Use of Medium
Collaboration / Partnerships
CANADA
#PauseToRemember
  • Zulu Alpha Kilo
  • HomeEquity Bank
  • Gold
Creativity for Positive Impact
SOCIAL MEDIA & SOCIAL VIDEO
CANADA
#UnravelHate
  • Zulu Alpha Kilo
  • Peace Collective
  • Gold
Best Use of Medium
Digital/Mobile
CANADA
Big in Japan
  • Zulu Alpha Kilo
  • SingleCut Beersmiths
  • Gold
Best Use of Discipline
Outdoor / Out-of-Home
CANADA
Mix 'N' Match
  • Zulu Alpha Kilo
  • KitchenAid Small Appliances
  • Gold
Best Use of Medium
Purpose Driven (New)
TAIWAN
The Force of Love
  • ADK Taiwan
  • 7-ELEVEN Taiwan CSR
  • Silver
Creativity for Positive Impact
Media Planning
AUSTRALIA
Building a big brand from Little Adventures
  • AFFINITY
  • Tourism Central Coast
  • Silver
Best Use of Discipline
Branding
AUSTRALIA
Building a big brand from Little Adventures
  • AFFINITY
  • Tourism Central Coast
  • Silver
Best Use of Discipline
Travel & Tourism
AUSTRALIA
Building a big brand from Little Adventures
  • AFFINITY
  • Tourism Central Coast
  • Silver
PRODUCTS & SERVICES
Integrated (multiple mediums)
AUSTRALIA
Building a big brand from Little Adventures
  • AFFINITY
  • Tourism Central Coast
  • Silver
Best Use of Discipline
Collaboration / Partnerships
Moguls in the Making
  • Ally Financial
  • Ally
  • Silver
Creativity for Positive Impact
SOCIAL MEDIA & SOCIAL VIDEO
ALTUVE
  • Dieste, Inc.
  • AT&T - DRECTV
  • Silver
Best Use of Medium
PRINT
Still Not Out Of The Water
  • FCB Health New York
  • Colin’s Hope
  • Silver
Best Use of Medium
Collaboration / Partnerships
Still Not Out Of The Water
  • FCB Health New York
  • Colin’s Hope
  • Silver
Creativity for Positive Impact
Activation & Engagement
UNITED ARAB EMIRATES
Abtal El Shawarea’ (Stars on the Streets)
  • FP7 McCann Cairo
  • Unilever Clear
  • Silver
Best Use of Medium
Travel & Tourism
UNITED ARAB EMIRATES
As far as we go
  • FP7 McCann Dubai
  • Almosafer
  • Silver
PRODUCTS & SERVICES
Automotive/Vehicles
CHINA
DO YOUR OWN STUNTS
  • Inspire x Goodstein
  • Volkswagen Touareg
  • Silver
PRODUCTS & SERVICES
SOCIAL MEDIA & SOCIAL VIDEO
CHINA
DO YOUR OWN STUNTS
  • Inspire x Goodstein
  • Volkswagen Touareg
  • Silver
Best Use of Medium
Healthcare
UNITED KINGDOM
The Urban Eye Tests
  • McCann Health
  • OCO Opticans
  • Silver
PRODUCTS & SERVICES
Outdoor / Out-of-Home
UNITED KINGDOM
The Urban Eye Tests
  • McCann Health
  • OCO Opticans
  • Silver
Best Use of Medium
Guerrilla
UNITED KINGDOM
The Urban Eye Tests
  • McCann Health
  • OCO Opticans
  • Silver
Best Use of Medium
Healthcare
USA
Puzzle Head
  • McCann Health NY
  • Unbranded disease education
  • Silver
PRODUCTS & SERVICES
Promotion of Health & Human Services
USA
Puzzle Head
  • McCann Health NY
  • Unbranded disease education
  • Silver
Creativity for Positive Impact
Branded Content/Entertainment
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Silver
Best Use of Discipline
Media Planning
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Silver
Best Use of Discipline
Branded Content / Entertainment
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Silver
Best Use of Medium
Digital/Mobile
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Silver
Best Use of Discipline
WEBSITE
SOUTH KOREA
100 Words Pain_ting
  • Overman
  • Save the Children
  • Silver
Best Use of Medium
Digital/Mobile
CHINA
Deep Fake: You the Action Hero
  • PHD China
  • VW
  • Silver
Best Use of Discipline
Automotive/Vehicles
CHINA
Deep Fake: You the Action Hero
  • PHD China
  • VW
  • Silver
PRODUCTS & SERVICES
POINT-OF-PURCHASE
GERMANY
MIND THE GAP
  • SERVICEPLAN GERMANY
  • Berliner Verkehrsbetriebe (BVG)
  • Silver
Best Use of Medium
Public Relations
GERMANY
MIND THE GAP
  • SERVICEPLAN GERMANY
  • Berliner Verkehrsbetriebe (BVG)
  • Silver
Best Use of Discipline
Civic / Social Education
GERMANY
MIND THE GAP
  • SERVICEPLAN GERMANY
  • Berliner Verkehrsbetriebe (BVG)
  • Silver
Creativity for Positive Impact
Audio/Radio
PHILIPPINES
A new soundtrack for the longest Christmas in the world
  • TBWA\ Sanitago Mangada Puno
  • Spotify
  • Silver
Best Use of Medium
Low-Budget (<$100,000 USD)
PHILIPPINES
Toys
  • TBWA\Santiago Mangada Puno
  • SaferKidsPH
  • Silver
Best Use of Discipline
Automotive/Vehicles
How Lexus Gamed The Big Game
  • Team One
  • Lexus Automotive
  • Silver
PRODUCTS & SERVICES
SOCIAL MEDIA & SOCIAL VIDEO
Igniting the Relaunch of Spicy Nuggets
  • VML
  • Wendy's
  • Silver
Best Use of Medium
Promotion of Peace / Human rights
CANADA
Dodge the Bullet
  • Zulu Alpha Kilo
  • Coalition for Gun Control
  • Silver
Creativity for Positive Impact
New Product/ Services Launch
CANADA
Feel the Sign? Betadine.
  • Zulu Alpha Kilo
  • Avrio Health Canada
  • Silver
Best Use of Discipline
Automotive/Vehicles
CANADA
Greatest Outback Of All Time (G.O.O.A.T.)
  • Zulu Alpha Kilo
  • Subaru Canada
  • Silver
PRODUCTS & SERVICES
SOCIAL MEDIA & SOCIAL VIDEO
DENMARK
Help a Small Dane
  • &Co.
  • Danish Cancer Society & Trygfonden
  • Bronze
Best Use of Medium
Activation & Engagement
DENMARK
Help a Small Dane
  • &Co.
  • Danish Cancer Society & Trygfonden
  • Bronze
Best Use of Medium
POINT-OF-PURCHASE
TAIWAN
The Force of Love
  • ADK Taiwan
  • 7-ELEVEN Taiwan CSR
  • Bronze
Best Use of Medium
Purpose Driven (New)
Moguls in the Making
  • Ally Financial
  • Ally
  • Bronze
Creativity for Positive Impact
Digital/Mobile
UNITED ARAB EMIRATES
Pop-Up Books
  • FP7 McCann Dubai
  • WHSmith
  • Bronze
Best Use of Discipline
Public Relations
GERMANY
#unfollowme - the hashtag against hate.
  • Heimat Werbeagentur GmbH
  • Laut gegen Nazis
  • Bronze
Best Use of Discipline
Design
CHINA
A Handy 'Good Luck' to the Chinese New Year!
  • Inspire Communications Group
  • Breeze
  • Bronze
Best Use of Discipline
Household Supplies & Services
CHINA
A Handy 'Good Luck' to the Chinese New Year!
  • Inspire Communications Group
  • Breeze
  • Bronze
PRODUCTS & SERVICES
Outdoor / Out-of-Home
Hershey's Time Square
  • LEAP Group
  • LEAP Frame
  • Bronze
Best Use of Medium
Ambient
UNITED KINGDOM
The Urban Eye Tests
  • McCann Health
  • OCO Opticans
  • Bronze
Best Use of Discipline
Fitness & Wellness
It’s Time to Brain Better
  • McCann Health New York
  • Neuriva
  • Bronze
PRODUCTS & SERVICES
Creative Partnerships
Road to Coachella
  • Mirrored Media
  • BMW
  • Bronze
Best Use of Medium
Pet Care & Health Products
It All Starts With Science
  • Red Fuse Communications
  • Hill's Pet Nutrition
  • Bronze
PRODUCTS & SERVICES
Design
GERMANY
Made in Fukushima. A book made out of rice straw grown on decontaminated farmland.
  • SERVICEPLAN GERMANY
  • METER Environment
  • Bronze
Best Use of Discipline
PRINT
GERMANY
Made in Fukushima. A book made out of rice straw grown on decontaminated farmland.
  • SERVICEPLAN GERMANY
  • METER Environment
  • Bronze
Best Use of Medium
Direct & Collateral
GERMANY
MIND THE GAP
  • SERVICEPLAN GERMANY
  • Berliner Verkehrsbetriebe (BVG)
  • Bronze
Best Use of Discipline
Mass Transportation
GERMANY
MIND THE GAP
  • SERVICEPLAN GERMANY
  • Berliner Verkehrsbetriebe (BVG)
  • Bronze
PRODUCTS & SERVICES
Travel & Tourism
GERMANY
The Wedding of Siri & Alexa
  • SERVICEPLAN GERMANY
  • Vienna Tourist Board
  • Bronze
PRODUCTS & SERVICES
Promotion of Health & Human Services
SINGAPORE
Helping Suicidal Youths Find #HopeThroughTheNight
  • TBWA Singapore
  • Samaritans of Singapore (SOS)
  • Bronze
Creativity for Positive Impact
Purpose Driven (New)
SINGAPORE
Here for good
  • TBWA Singapore
  • Standard Chartered
  • Bronze
Creativity for Positive Impact
Travel & Tourism
SINGAPORE
Seattle Sounds Even Better Now
  • TBWA\Singapore & PHD Singapore
  • Singapore Airlines
  • Bronze
PRODUCTS & SERVICES
SOCIAL MEDIA & SOCIAL VIDEO
SINGAPORE
Seattle Sounds Even Better Now
  • TBWA\Singapore & PHD Singapore
  • Singapore Airlines
  • Bronze
Best Use of Medium
New Product/ Services Launch
SINGAPORE
Seattle Sounds Even Better Now
  • TBWA\Singapore & PHD Singapore
  • Singapore Airlines
  • Bronze
Best Use of Discipline
Integrated (multiple mediums)
Doritos “Another Level” + 2019 MTV VMAs
  • Viacom Velocity
  • Doritos
  • Bronze
Best Use of Discipline
Restaurants
Igniting the Relaunch of Spicy Nuggets
  • VML
  • Wendy's
  • Bronze
PRODUCTS & SERVICES
Electronics - Consumer & Business
CHINA
SUMMON YOUR STRENGTH
  • We Are Social
  • ACER PREDATOR
  • Bronze
PRODUCTS & SERVICES
Business-to-Business
CANADA
Earning Curve
  • Zulu Alpha Kilo
  • Interac Association
  • Bronze
PRODUCTS & SERVICES
Travel & Tourism
UNITED KINGDOM
Virgin Atlantic. Depart the everyday.
  • AMVBBDO
  • Virgin Atlantic
  • Finalist
PRODUCTS & SERVICES
Promotion of Peace / Human rights
GERMANY
#unfollowme - the hashtag against hate.
  • Heimat Werbeagentur GmbH
  • Laut gegen Nazis
  • Finalist
Creativity for Positive Impact
Corporate Image
GERMANY
Boston Consulting Group "Welcome to the Group."
  • Heimat Werbeagentur GmbH
  • Boston Consulting Group
  • Finalist
Best Use of Discipline
Digital Goods
AUSTRIA
Jö Bonus Club Launch Campaign
  • Heimat Wien - HMT Marketing GmbH
  • Finalist
PRODUCTS & SERVICES
Integrated (multiple mediums)
AUSTRIA
Jö Bonus Club Launch Campaign
  • Heimat Wien - HMT Marketing GmbH
  • Finalist
Best Use of Discipline
Digital/Mobile
CHINA
Empower Gen-Z:Reproducing WLJ
  • Inspire Communications Group
  • Wanglaoji
  • Finalist
Best Use of Discipline
Branded Content/Entertainment
Hershey's Time Square
  • LEAP Group
  • LEAP Frame
  • Finalist
Best Use of Discipline
Snack Items and Desserts
Hershey's Time Square
  • LEAP Group
  • LEAP Frame
  • Finalist
PRODUCTS & SERVICES
Experiential Marketing
Road to Coachella
  • Mirrored Media
  • BMW
  • Finalist
Best Use of Medium
Integrated (multiple mediums)
TURKEY
LIFECELL Super Clear Image Campaign
  • Rafineri Istanbul
  • TURKCELL
  • Finalist
Best Use of Discipline
Promotions
GERMANY
Criminal Reviews
  • SERVICEPLAN GERMANY
  • Piper Verlag
  • Finalist
Best Use of Discipline
Activation & Engagement
GERMANY
Criminal Reviews
  • SERVICEPLAN GERMANY
  • Piper Verlag
  • Finalist
Best Use of Medium
Creative Use of Technology
GERMANY
Dot Translate
  • SERVICEPLAN GERMANY
  • Dot Incorporation
  • Finalist
Best Use of Discipline
Direct & Collateral
GERMANY
EQUALICARE – DON’T PAY FOR PINK!
  • SERVICEPLAN GERMANY
  • Hamburger Verbraucherzentrale
  • Finalist
Best Use of Discipline
Civic / Social Education
GERMANY
EQUALICARE – DON’T PAY FOR PINK!
  • SERVICEPLAN GERMANY
  • Hamburger Verbraucherzentrale
  • Finalist
Creativity for Positive Impact
Beverages
GERMANY
Heroes Of The Night
  • SERVICEPLAN GERMANY
  • Beck´s
  • Finalist
PRODUCTS & SERVICES
Environment and Sustainability
GERMANY
Made in Fukushima. A book made out of rice straw grown on decontaminated farmland.
  • SERVICEPLAN GERMANY
  • METER Environment
  • Finalist
Creativity for Positive Impact
Business-to-Business
GERMANY
Made in Fukushima. A book made out of rice straw grown on decontaminated farmland.
  • SERVICEPLAN GERMANY
  • METER Environment
  • Finalist
PRODUCTS & SERVICES
Promotion of Peace / Human rights
GERMANY
SCARS OF DEMOCRACY
  • SERVICEPLAN GERMANY
  • STROKE ART FAIR
  • Finalist
Creativity for Positive Impact
Beverages
GERMANY
The "Gegen Braune Flaschen"-Bottle
  • SERVICEPLAN GERMANY
  • Beck´s
  • Finalist
PRODUCTS & SERVICES
SOCIAL MEDIA & SOCIAL VIDEO
GERMANY
The "Gegen Braune Flaschen"-Bottle
  • SERVICEPLAN GERMANY
  • Beck´s
  • Finalist
Best Use of Medium
Financial Services
GEICO + 2019 MTV Video Music Awards
  • Viacom Velocity
  • GEICO
  • Finalist
PRODUCTS & SERVICES
Branded Content / Entertainment
The Daily Show Investigates The Secret Life of Pets
  • Viacom Velocity
  • The Secret Life of Pets 2
  • Finalist
Best Use of Medium
Integrated (multiple mediums)
INDIA
Mutual Funds Sahi Hai
  • Wunderman Thompson, South Asia
  • AMFI
  • Finalist
Best Use of Discipline